Grow Your Soft Drinks Revenue

Hint: think through the eyes of the shopper

Tips to maximize sales

Use these tips to maximize sales and ensure products have sufficient space to meet consumer demand.

Stock the products the consumer wants. Remember to offer choice in flavour, format (bottle, can) and sugar content (Full Sugar, No/Low Sugar).

Lay out the fixture the way the consumer wants – block by flavour so they can quickly find what they want.

Ensure products have sufficient space to meet consumer demand:

Top selling products on eye line
2 Facings per product