Why are Soft Drinks important?
Soft Drinks are important across all occasions. From natural fruit juices at breakfast and sparkling options with meals, to mixers, carbonates and energy drinks for those late nights out.
- Soft Drinks are the number 1 drink consumed with food.*
- Soft Drinks are drunk by all ages and across all day-parts.
- Soft Drinks are the number one alternative to alcohol.**
Over 1 in 5 people now claim to be teetotal and 1 in 2 people are moderating their alcohol intake.
That's why Soft Drinks have been growing in both volume and cash sales, and this trend set to continue.
That's handy, because from cost effective draught solutions to premium and speciality packaged lines, Soft Drinks can deliver a great margin opportunity!
* MCA Easting Out Panel Full Year to December 2017
**The Grocer Dec 18