Purdey’s, the natural energy drink band, underwent a major transformation in 2025, unveiling a bold new identity - complete with refreshed packaging and flavourful new products.
Available in can and glass bottle formats.
Berry & Dragon Fruit pairs zingy Blackberries with exotic Dragon Fruit for a radiant fusion of flavours
Orange & Mango combines citrusy Orange and tropical Mango juices for a bright, revitalising lift.
The reformulated Apple & Grape delivers a crisp, apple-forward taste balanced with refreshing grape juice for a revitalised twist on the classic.
1 NielsenIQ RMS, Total Coverage incl. Discounters, Soft Drinks, Natural Energy Brands (Carlsberg Britvic Defined), Data to 07.12.24' & 'Global Data, Total UK, Data Retrieved January 2025, 2 NielsenIQ RMS, Total Coverage, 52wks 5 years, Carlsberg Britvic Forecast, Data to 28.09.24, 3 Mintel, Attitudes Towards Sugar & Sweeteners, UK Report, 2024 /2 Mintel, Sports & Energy Drinks, UK Report, 2024, 4 GlobalData Flavour and Functions Analysis September 2024, 5MMR, Blind Liquid Consumer Tasting, 521 respondents, Dec 24, 6 Purdey’s contains 24mg of caffeine per 100ml (330ml can & bottle: 79.2mg per 330ml can and bottle; 60mg per 250ml can)
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