At Christmas, it’s time to ramp those theatrics up. As we explored in the 2023 Britvic Soft Drinks Review,[1] people are going out to eat and drink less often in response to the rising cost of living. That means the drinks you serve should smash guests’ expectations every time.
Your drinks need pizazz, whether they contain alcohol or not. Chances are you’ll be serving more of the latter than ever before this Christmas. Consumption of low and no alcohol drinks is expected to rise by a third by 2026[2] and more people are moderating alcohol or cutting it out altogether. Here’s how to do wow them with low and no alcohol drinks over the coming festivities…