What's new

• J2O, is helping retailers attract more shoppers this summer with its latest limited-edition launch, J2O Dragonberry. A perfect mix of blackberry and dragon fruit flavour. Available at the end of April until September this year.
• Read our best tips to make the most of daytime dining trends. 
• This month's brand spotlight is our natural energy drink brand, Purdey's. Perfect as a low and no alternative, find out more about the brand now.

• New limited flavour Tango Strawberry Smash combines sweet strawberry and tropical pineapple flavour for an instant hit of fruity ‘Tang’! Find out more
• Treat your customers with Pepsi's new indulgent cola duo. The two additions Pepsi Strawberries ‘N’ Cream and Pepsi Cream Soda tap into the growing demand for flavoured cola. Find out more here

On 17th January 2025, Carlsberg Group completed the acquisition of Britvic plc, forming Carlsberg Britvic. This new company combines Carlsberg Marston’s Brewing Company (CMBC) and Britvic’s UK business, creating a strong national presence with CMBC’s breweries and logistics operations, and Britvic’s packaging and production capabilities. Carlsberg Britvic is now the largest multi-beverage supplier in the UK, making the UK Carlsberg Group’s largest market by revenue.